A Guide to Facebook Business Pages

Facebook, with over one billion users can be the hub of a successful social media marketing strategy. Facebook is the leader in social media customer sources, with more than 52% of marketers finding a customer on Facebook this year. Interested in driving traffic to your website? Not only does Facebook generate direct leads, it increases website traffic (HubSpot).


Business Page Statistics

Despite the potential benefits of a Facebook presence, not all businesses have leveraged this platform. 59% of small businesses do not have a Facebook page, while 41% do. Larger companies are doing a bit bitter. 58% of Fortune 500 companies have a Facebook page. Interestingly, 71% of the fast-growing companies on the Inc. 500 list said they have Facebook pages (Guidehat).


Facebook Usage Statistics

Even more powerful are Facebook usage statistics. Over 50% of users login each day and users log 8.3 billion hours per month. Undeniably, Facebook offers a large opportunity to engage with your audience. Avoid being part of the 59% of small business that do not have a Facebook Page, create yours today!


Hot Potato’s Facebook Business Page guide will share everything you need to know about creating a Facebook Business Page, from initial setup to content creation. Topics include:


Want more details? Download A Guide to Facebook Business Pages Here. And be sure to share this resource with those looking for content ideas!

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by Lindsay Brown

Categories: Best Practices, Facebook, Resource

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